Monday, 4 August 2008

A guide to selling your property

Your property is an asset that you need to capitalise on when it comes to selling it. It may seem obvious, but presentation of your property is of paramount importance when showing it to potential buyers. Not only is presentation important when physically showing buyers around, but also when displaying your property in estate agents windows or on the internet. Try to take photos of your property on a sunny day, when your property will be shown in a good light. As any good photographer will tell you, evenings or early mornings on a sunny day is a good time to take a photo of your property as the sun is lower in the sky and the light is more flattering.
The interior of the property may be modernised and made to look more inviting by spending a relatively small amount of money. For example a new bathroom suite costs less than a thousand pounds, but can make the difference between a sale at the asking price, or an offer which may be significantly below the cost of installing the bathroom suite in the first place. In effect the cost of installing the new bathroom suite is adding value and desirability. It is important to whet the appetite of the buyer and create the feeling of desire by good presentation. A good example of this is when you were younger and just had to have something ie an ipod, doll or car. This is the feeling that we aim to provoke in the potential buyers – a feeling of “I really have to have that house no matter what”.
Another key area for selling a property is of course the kitchen, which is often referred to as the heart of a home. Again simply by ditching an old tatty kitchen and updating it to a more modern contemporary design can add a lot of value and desirability to a property. This need not necessarily cost the earth. A good and cheap way to modernise a kitchen, or bathroom for that matter, is to simply change the taps, wastes and fittings ie towel rails, cupboard handles, soap dishes etc. These can often be bought at DIY stores during sales and promotions quite cheaply. Try to match the styles of taps and handles between kitchen and bathrooms so that they create a more harmonious feeling. For example if you install contemporary modern taps in the kitchen and old-fashioned Georgian taps in the bathroom this can have the subtle effect of fragmentation. We want to create a feeling of unity and harmony in the property.
Another good idea to increase the feeling of harmony is to replace all the carpets in the property with a neutral colour of carpet such as beige or alternatively use laminate. This will tie together all the rooms in the property giving a modern and contemporary feel.
Smell is another element that we need to put to the top of our list when presenting our property. Imagine going to view a fantastic property that ticks all our boxes, except that there is the smell of dog odour or other strong unpleasant odour. It really is off-putting, so make sure there is either a neutral smell by opening doors and windows prior to a viewing or use some mild air freshener. Scented candles are good for this, but don’t go overboard with the aerosol type air fresheners as they can be a little overpowering and can give the impression that you are trying to cover up a smell.
When showing people around your property try and show them the best features last. For example if you have an indoor swimming pool with a wonderful view over the neighbouring country side then show them this last. We want our viewers to leave the property with the best possible feature of our property firmly embedded in their memories.

You can market your property yourself at SellMyPropertyOnline.co.uk. A useful website where you can sell property privately. Advertise your property or real estate now and avoid paying estate agent's expensive commission rates.

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